19 November, 2025
Session Information
Social media can be a powerful tool for B2B businesses — when used strategically. In this session, we’ll unpack which platforms work best for your business (LinkedIn, Facebook, Instagram, and X) and what types of posts drive engagement on each.
You’ll also get a live walkthrough of the Marketing as a Service (MaaS) platform, showing you exactly how to:
- Schedule and manage posts
- Submit and approve content
- Monitor activity and community engagement
- Access the MaaS Generic Library for ready-to-use content
- View basic reports to track your performance
We’ll wrap up with a look ahead to Inside MaaS: Part 2, where we’ll take a deeper dive into reporting and analytics.
